You don't need to spend money to create a compelling virtual tour. In 2026, several genuinely powerful free virtual tour creator tools exist — some with no credit card required, no watermarks on shared tours, and no artificial quality caps. This guide compares every significant free option honestly, including what you give up at the free tier and when it makes sense to upgrade.
What Can You Actually Create for Free?
The Realistic Free Tier Landscape
Free virtual tour tools in 2026 fall into three categories. Genuinely free: No payment required for the core feature set; you can create and share virtual tours indefinitely without upgrading. Freemium with limits: Free to use but capped at 1–5 active tours, with watermarks or reduced resolution. "Free trial" disguised: Technically free for 7–14 days but requires a credit card and auto-renews to a paid plan.
This guide focuses only on the first two categories. We'll be explicit about exactly what the limits are so you can decide whether a tool works for your use case before investing time in it.
Top Free Virtual Tour Creator Tools in 2026
1. Travvir — Best Free Tool for Smartphone Capture
What You Get Free
Travvir's free tier includes AI-powered 360 capture directly from your smartphone, full 360° virtual tour creation, hosting with a shareable link, and the ability to embed your tour on any website using an iframe code. There are no watermarks on tours shared through the Travvir viewer. Free tier limit: Storage quota limits how many active tours you can maintain (exact quota visible in the app dashboard). The free tier is genuinely useful for individuals, small businesses testing virtual tours, and anyone creating occasional tours.
Why It Stands Out
Unlike most free tools that require you to already own a 360 camera, Travvir turns your existing smartphone into the capture device. This means the total cost of creating a professional virtual tour is literally $0 on the free tier — no camera purchase, no photographer fee, no subscription.
2. Google Street View — Best Free Tool for Google Integration
What You Get Free
Google Street View is completely free with no storage limits, no watermarks, and no account tiers. You can create as many 360 Photo Spheres as you want and publish them directly to Google Maps. For businesses, this means your 360 photos appear in Google Search, Google Maps, and Google Business Profile at no cost.
The Key Limitation
Google Street View is not a standalone virtual tour platform. Tours are published to Google Maps and cannot be kept private. You cannot create a password-protected tour for a real estate listing or a private preview for a client. All content is public by default. Additionally, you cannot add hotspots, floor plans, information overlays, or custom branding to Street View tours.
3. Kuula — Best Free Tier for Tour Customisation
What You Get Free
Kuula's free plan allows 5 public tours with basic hotspot support and standard virtual tour viewer features. You can import equirectangular images from any source — smartphone apps, dedicated 360 cameras, or professionally shot files. Tours include a shareable link and basic embed code.
Limitations
5 tour limit is restrictive for active users. The Kuula watermark appears in the tour viewer on free plans. No custom branding, no analytics, no domain mapping. Upgrading to Pro ($16/month) removes all these limitations.
4. Momento360 — Best Free Tier for Image Libraries
Momento360 offers a generous free tier that lets you upload and view unlimited 360 images in your private library, with 5 publicly shareable tours. The platform is particularly strong for organising large collections of 360 photos and sharing individual images rather than structured multi-scene tours.
5. VeeR VR — Best Free Tool for VR-Ready Tours
VeeR VR provides a free platform for creating and sharing 360° virtual tours optimised for VR headset viewing. The free tier supports unlimited 360 photo uploads, basic tour creation, and embedding. It's particularly popular for educational content, travel experiences, and event showcasing rather than commercial real estate or hospitality.
6. H5P (Self-Hosted) — Best Free Tool for Technical Users
H5P's Virtual Tour content type is completely free and open-source. You can create unlimited virtual tours with hotspots, navigation arrows, and embedded media with no platform fees, no storage limits, and no watermarks — because you host everything yourself on your own server or website. However, it requires technical setup on WordPress or a custom web server, making it unsuitable for non-technical users.
Free Tool Comparison: What Matters Most
Capture Method
Travvir: Smartphone camera (no extra hardware). Google Street View: Smartphone camera. Kuula, Momento360, VeeR: Import only — you must provide an equirectangular image from a separate capture tool. H5P: Import only, self-hosted.
This is a critical distinction. If you don't already own a 360 camera, only Travvir and Google Street View can be used as complete end-to-end free solutions. All other platforms require either purchasing a 360 camera or using a separate smartphone app to capture images first.
Privacy and Access Control
Travvir: Tours have private shareable links (not indexed publicly unless you choose to publish). Google Street View: All tours are public on Google Maps — no privacy option. Kuula: Free tours are public; private tours require paid plan. Momento360: Library is private; shared tours are public via link. VeeR VR: Public by default. H5P: As private or public as your hosting allows.
Embed and Integration
Travvir: Iframe embed code on all plans including free. Google Street View: Embed available but uses Google Maps embed (less flexible). Kuula: Embed on free tier with Kuula branding. Momento360: Limited embed on free. VeeR VR: Embed available on free. H5P: Embed natively on your own site.
When Free Tools Are Enough
Use Cases Where Free Works Well
Google Business Profile 360 photos: Google Street View is perfect and completely free. Adding 360 photos to your Google Business Profile is one of the highest-ROI marketing actions a local business can take, and it costs nothing.
Testing virtual tours before committing: Travvir's free tier is ideal for agents or businesses who want to see if virtual tours work for their use case before paying for a subscription.
Occasional personal or social media use: All free tools are more than sufficient for sharing 360 experiences on social media or personal projects.
Non-commercial educational or portfolio work: VeeR VR and H5P cover these use cases excellently.
When Free Tools Fall Short
Professional real estate listings: Watermarks on your tour look unprofessional to buyers and clients. Paid plans remove them. High-volume work: 5-tour limits block agents handling multiple listings simultaneously. Analytics: Free tiers provide no data on how buyers interact with your tours. Custom branding: Free tiers show the platform's brand, not yours.
How to Create a Free Virtual Tour with Travvir: Step by Step
Step 1: Download the App
Download Travvir from the Google Play Store or Apple App Store. Create a free account using your email. No credit card required.
Step 2: Start a New Tour
Tap "Create New Tour" and select the space type — residential, commercial, outdoor, or hospitality. Name your tour (e.g., "123 Main Street — Living Room Tour").
Step 3: Capture 360 Scenes
Follow the guided capture mode. The app displays a dot grid overlay — point your camera at each dot position and hold steady until the dot turns green. Typically 12–16 positions per scene. Capture each room you want to include as a separate scene.
Step 4: Let AI Process Your Tour
The app stitches your captures automatically using on-device AI. Processing takes 60–180 seconds per scene depending on your device. You'll see a preview of each 360 scene as it completes.
Step 5: Publish and Share
Tap "Publish Tour." You'll receive a shareable link immediately. Copy this link for your MLS listing, email, or social media. To embed on a website, tap "Embed Code" and copy the iframe snippet into your web page's HTML.
Conclusion: Best Free Virtual Tour Creator
The best free virtual tour creator depends on your specific needs. For most users — especially those without a dedicated 360 camera — Travvir is the strongest free option, offering complete end-to-end tour creation from smartphone capture to hosted, shareable tour links with embed support.
For businesses focused specifically on improving their Google Maps presence, Google Street View is the right free tool. For users who already have 360 images and need a customisable tour platform, Kuula's free tier provides the most flexibility.
Start free, and upgrade only when your use case genuinely demands it — for most users, the free tier delivers everything they need to get started and see real results.
