CloudPano and Travvir are both strong contenders in the 360° virtual tour software space — but they're built for different users with different priorities. This comparison breaks down features, pricing, capture methods, and publishing options to help you choose the right platform for your business.
CloudPano Overview
CloudPano is a US-based virtual tour platform focused on real estate and business use. It offers a drag-and-drop tour builder, floor plan integration, lead capture forms, and live video calling within tours. Plans start at $29/month.
Travvir Overview
Travvir is an AI-first mobile platform that handles the full pipeline from smartphone capture to published tour. Its differentiator is the AI capture engine — you don't need a 360 camera or any prior photography experience to produce professional results.
Key Comparison Points
Capture Method
Travvir: AI-guided capture directly from any smartphone. CloudPano: Requires pre-existing 360° images from a 360 camera — no built-in capture tool.
Starting Cost
Travvir: Free plan available. CloudPano: Starts at $29/month with no free plan (14-day trial only).
Live Virtual Tours
CloudPano: Offers "Live Video" feature — agent and buyer can explore the tour together in real time via video call. Travvir: Focused on self-guided tours; live co-browsing not available.
MLS Integration
Both platforms generate standard iframe embed codes compatible with all major MLS platforms and real estate websites.
Ease of Use
Travvir: True beginner-friendly — no photography background needed. CloudPano: More powerful but requires you to source your own 360° images first.
Which Should You Choose?
Choose Travvir if: you don't own a 360 camera, you want to start for free, or you need speed and simplicity. Choose CloudPano if: you already shoot with a 360 camera, you need live co-browsing for remote buyer consultations, or you want advanced floor plan integration.
